Senay Johnson | Marketing Services Group http://www.senayjohnson.ca Mon, 23 Feb 2015 16:00:53 +0000 en-US hourly 1 http://wordpress.org/?v=3.9.17 Outsourced Marketing Management | Take Control of the Juggling Act http://www.senayjohnson.ca/outsourced-marketing-management-take-control-juggling-act/ http://www.senayjohnson.ca/outsourced-marketing-management-take-control-juggling-act/#comments Fri, 29 Aug 2014 16:58:42 +0000 http://www.senayjohnson.ca/?p=91359 These days marketing department are expected to do more with less. It’s a constant juggling act and sometimes things don’t go well. Outsourced marketing management may be a viable answer. With limited internal resources and hiring freezes, it can be difficult to get everything done. Hiring a […]

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A Startup Marketing Quick Guide http://www.senayjohnson.ca/a-startup-marketing-quick-guide/ http://www.senayjohnson.ca/a-startup-marketing-quick-guide/#comments Thu, 03 Jul 2014 17:29:04 +0000 http://www.senayjohnson.ca/?p=91332 Looking for help on startup marketing? Here’s the 3-step process we use to jumpstart our clients’ marketing success. Our 3-Step Process (it works for startup marketing and marketing in general) Research and develop your Brand Foundation Identify our company goals, create your ideal client profile and build your […]

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Sales and Marketing: A Lead Generation Love Story http://www.senayjohnson.ca/sales-and-marketing-a-lead-generation-love-story/ http://www.senayjohnson.ca/sales-and-marketing-a-lead-generation-love-story/#comments Tue, 03 Jun 2014 18:51:30 +0000 http://www.senayjohnson.ca/?p=91321 The age-old story around lead generation is that sales and marketing don’t get along. Sales says marketing doesn’t send qualified leads and marketing feels unappreciated by sales. That paradigm is changing as the sales cycle transforms and B2B customers are spending more time educating and researching solutions […]

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Lead Generation and Marketing Automation http://www.senayjohnson.ca/lead-generation-marketing-automation/ http://www.senayjohnson.ca/lead-generation-marketing-automation/#comments Tue, 22 Apr 2014 20:33:13 +0000 http://www.senayjohnson.ca/?p=91132 Want marketing to do a better job of lead generation? Marketing automation can help. With marketing automation your company can: Grow 5.4 points faster than your less-aligned counterparts Close 38% more proposals than non-aligned businesses Lose 36% less customer to competitors Here are three ways marketing automation […]

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Marketing Automation at Trade shows http://www.senayjohnson.ca/marketing-automation-tradeshows/ http://www.senayjohnson.ca/marketing-automation-tradeshows/#comments Thu, 20 Mar 2014 13:54:20 +0000 http://www.senayjohnson.ca/?p=91056 It’s trade show season and companies continue to think of creative ways to drive leads and close deals. Normally, there are 3 main challenges: 1. Responding quickly to qualified leads 2. Determining giveaway and contest chasers 3. Measuring trade show ROI Marketing automation is a great tool […]

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Restaurant Marketing Services—Make Sure Customers Find You First! http://www.senayjohnson.ca/restaurant-marketing-services-make-sure-customers-find-first/ http://www.senayjohnson.ca/restaurant-marketing-services-make-sure-customers-find-first/#comments Fri, 20 Dec 2013 14:45:48 +0000 http://www.senayjohnson.ca/?p=90178 Marketing For Restaurants In today’s advanced technological landscape, mobile marketing has changed the way we research information. Consumers no longer need to be seated at home in front of their computer. Now they can find information about any business, anywhere, as quickly as they want it. In […]

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Hire A Digital Marketing Company That Provides Online Lead Nurturing Services http://www.senayjohnson.ca/hire-digital-marketing-company-provides-online-lead-nurturing-services/ http://www.senayjohnson.ca/hire-digital-marketing-company-provides-online-lead-nurturing-services/#comments Wed, 11 Dec 2013 14:49:02 +0000 http://www.senayjohnson.ca/?p=90182 Benefits Of Hiring A Digital Marketing Company With so many more consumers using the Internet and their mobile devices to discover businesses and look up information, it is important to focus your marketing efforts on maintaining and growing Internet visibility. Hiring a full service marketing firm is […]

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Social Media Marketing http://www.senayjohnson.ca/social-media-marketing-effective-way-improve-online-visibility/ http://www.senayjohnson.ca/social-media-marketing-effective-way-improve-online-visibility/#comments Mon, 25 Nov 2013 18:27:14 +0000 http://www.senayjohnson.ca/?p=90166 Social Media Advertising Companies Improve Your Online Visibility By now you’ve probably realized that a great way to improve your online marketing campaign is by taking advantage of the various social media platforms. But knowing and doing are two different things—for every company that launches a successful […]

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Paid Search Marketing http://www.senayjohnson.ca/paid-search-marketing/ http://www.senayjohnson.ca/paid-search-marketing/#comments Mon, 25 Nov 2013 18:16:17 +0000 http://www.senayjohnson.ca/?p=90164 Leave It To The Lead Generation Specialists Paid Search Marketing or PPC Marketing is not new, and chances are that your business has been using it for a few years. Unlike traditional marketing methods, however, the online world is dynamic and evolving very fast. Just as you […]

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Search Engine Marketing http://www.senayjohnson.ca/savvy-search-engine-marketing/ http://www.senayjohnson.ca/savvy-search-engine-marketing/#comments Wed, 30 Oct 2013 13:28:33 +0000 http://www.senayjohnson.ca/?p=90145 Business Marketing Consultants Giving You A Competitive Edge Every day, thousands of companies build new websites, write SEO content, and develop search engine marketing plans designed to attract more leads and drive more sales. With the challenges of this competitive landscape as well as tough economic times, […]

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