Resulted-Oriented Marketing Services
Get The Senay Johnson Business Advantage
Senay Johnson offers effective marketing solutions for B2B and B2C companies looking to get and stay ahead. From branding to website development, launching and managing social media, we offer resulted-oriented services that give you the distinct edge. Think of us as your one-stop shop for branding, marketing and advertising. Dedicated specifically to small business, we customize proven strategies to suit your individualized needs. But you don’t have to take our word for it! Read the case studies highlighted below to understand the difference we can make.
+125% Sales Increase in the First Month
Dolce & Gourmando, a specialty food retailer with an e-commerce site
To increase eCommerce sales
After analysis of the sales funnel on Google Analytics and X-Cart (e-commerce application), the Senay Johnson team identified a higher than normal cart abandonment rate (90% vs. 70% industry average), which seriously affected sales.
Make the purchasing process as easy as possible by removing the ‘create account’ function before check out.
Sales increased by +125% within the first month and cart abandonment rate decreased to 83%
“Senay has become a valuable marketing partner for Dolce & Gourmando Inc. She shares the vision and the passion and knows where and how to take the business to next place.
Senay is both versatile and creative and can re-calibrate as business and priorities change in this fast-paced social world. She understands our needs and challenges, has a solid understanding of our product and its fit within the marketplace. Senay is a resourceful marketer, suggesting new ideas, planning and executing the campaigns and staying one step ahead. The work simply gets done and done well!
We’ve been working together for several months and we believe that we have found the right marketing partner with the right expertise, skills and chemistry to further develop and grow our business.”
100 Leads at First Networking Conference
Van-Wren Learning Services, a business consultant specializing in employee training
To develop a clear brand for start-up business
The client had lots of ideas, expertise and interests, but didn’t have a focused brand or message. Senay Johnson reviewed client’s quarterly goals, performed a SWOT analysis and competitive analysis for proper branding.
To create a cohesive brand and communication message that immediately showed value to the client’s target market.
With a strong brand message and value proposition in place, the client received 100 leads during attendance at the first networking conference.
“Senay transformed my business by helping me define my product, analyze my customers and competitors, set short-term milestones, and provide the plan for long-term growth. She opened up channels I didn’t know existed. Senay’s philosophy enables her clients to “do what they love” while she takes care of the marketing strategy.”
Client Secures Retailer for Furniture Line
Manny Machado Designs, an interior designer specializing in small spaces
To rebrand and create marketing strategy.
Senay Johnson had the opportunity to reinvigorate the brand, develop a marketing strategy and plan to launch a new furniture line. We analyzed both interior design and sofa bed industries to identify the unique selling proposition, then developed a communication strategy to set our client apart from their competition. To gain instant credibility with the client’s target market, we used social media to distribute information on real estate trends, neighborhoods and interior design tips. The two-tiered marketing strategy seamlessly connected to the overarching brand.
Client is increasingly becoming a recognized leader in their industry and have secured a retailer for their furniture line.
“I initially hired Senay to help me create a marketing plan; however what she gave back to me, was more than I was expecting. I was looking to get some ideas on how to move past my professional hump, after being in business for almost 5 years. Senay helped me see my business from a new perspective, she helped stimulate momentum and now there’s movement and direction. I’ve seen a substantial growth in business and capital, along with the value in my brand. I now understand the importance of a proper marketing plan and have recommended Senay to many of my entrepreneurial friends and colleagues.”
The Senay Johnson team approaches each branding and marketing project as if it were for our own business. We are committed to helping clients increase sales and profits. We measure our success with the yardstick of how successful we can help our clients to be.
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